Parsons ELAB
A DESIGN LED RESEARCH LAB DEDICATED TO INNOVATION AND ENTREPRENEURSHIP
Founded in 2014, Parsons Entrepreneurial Lab is nurtured within the School of Design Strategies, the ELab caters to The New School’s students & recent alumni from all graduate programs, providing entrepreneurial education, events, research, and support mechanisms.
Our Impact
We offer a variety of events such as workshops, panel discussions, fireside chats, design challenges, incubators, and accelerators with our external partners and mentors for engaging and empowering The New School community with the motive of providing access to the wider ecosystem as well as entrepreneurial education. We also conduct research to support these goals to better understand the needs of young entrepreneurs, if you’re interested in our programs or in supporting us, reach out and sign up for our newsletter!
Projects
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The Genome Project
Mapping the global impact of New School alumni entrepreneurs across creative, cultural, and economic sectors. This initiative visualizes a century of innovation, highlighting the diverse ventures shaping our world.
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![Bias In Ai]()
AI: Female Identifying Founders?
Explores how AI impacts the experiences of female-identifying entrepreneurs, revealing systemic gaps and inclusive opportunities. Focuses on equity-driven strategies for navigating tech-enabled business environments.
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![Managing Vul & Uncertainty]()
Managing Vulnerability and Uncertainty
This project explores how design methodologies can be integrated into non-designer teams to navigate complexity and foster innovation. It emphasizes building design values within organizations to manage uncertainty effectively.
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![Design Driven Multi]()
A Design-Driven Guide for Entrepreneurs
This hands-on guide models strategic design as a mindset for starting up: framing problems, applying methods, identifying opportunities, and creating pathways forward through futures and systems thinking.
